Sirocco Group and Experlogix Announce Their Global Partnership

Share on social

Sirocco Group, Sweden’s most experienced CRM specialist company, and Experlogix, a leading provider of cloud-based CPQ (Configure, Price, Quote) and document generation and automation software, are pleased to announce their global partnership.

“We’ve been in the CPQ space since 2015 and have implemented some of the largest and most complex projects in the world. In our eyes, every customer is unique, yet every project benefits from our vast experience,” says Laith Al-Hashimi, CEO and founder of Sirocco Group. “As part of our global growth strategy, we have decided to expand our partnerships within the CPQ area and deepen our collaboration with global leaders like Experlogix,” continues Laith.

“The CPQ market is significantly growing, and we are seeing a great potential to win our fair share through our partnership with Sirocco in the Nordic market as well as in other EMEA regions,” says Tone Ytrehus, Partner Account Manager EMEA at Experlogix. “Along with Sirocco’s driven and experienced team, which has successfully helped over 300 companies to create, develop and maintain profitable customer relationships, we will accelerate our two companies’ growth significantly by delivering business value through CPQ capabilities to our mutual customers working with Dynamics 365 or Salesforce,” continues Tone.

The long-term goal of the partnership is to increase the use of CPQ solutions as part of the execution of digital CRM strategies in manufacturing, retail and other industries, and build a long-lasting strategic partner relationship with their mutual customers.

What Is CPQ?

Configure, Price, Quote, or CPQ, is a business software used in the B2B industry that enables sales teams to quote complex configurable products and services with accuracy. CPQ controls product and service options, available feature combinations, pricing and discounting, and automates quote processes, helping sales representatives quote fast and sell right – every time.

Regardless how companies sell – direct sales team, via resellers or B2B/B2C on the web – the Experlogix CPQ software simplifies and accelerates the quote-to-cash processes through powerful and comprehensive yet simple-to-use capabilities – front-to-back-office processes, efficient approval workflows, logic-based pricing and discounting, dynamic product visualisations, guided selling, on-demand BOM and routing, advanced manufacturing capabilities, document automation, and e-commerce platform integrations – helping companies to sell at the speed of now and increase revenue.

About Experlogix

Experlogix develops a comprehensive suite of software solutions designed to create outstanding customer experiences, while making the entire buying process simpler and easier. Headquartered in the United States and the Netherlands, clients around the world achieve unprecedented efficiency, while doing more to impress and delight their customers.

Experlogix solutions include:

Experlogix designs its software to scale and adapt with the needs of its clients, making it easier to expand into new sales channels, expand product offerings as well as communicate with customers. Its suite of business applications can be used as standalone products or leveraged together to fully streamline end-to-end processes.

Sirocco Group was founded 2006 with the vision to be the best CRM consultancy in the industry by merging their view on the business value of CRM as well as their agnostic view on the appropriate systems that help their clients achieve their goals. Sirocco has since then grown into an expanding IT-consulting company with offices in Dubai, San Francisco and Stockholm, with more destinations to come.