Experlogix Demonstrates Mixed Reality CPQ Capability During the Microsoft Business Applications Summit 2019

Experlogix was featured as a visionary solution partner during the opening keynote presentation at the Business Applications Summit (BAS)

Experlogix, LLC, a global leader in Configure, Price, Quote (CPQ) solutions, today announced it was featured as a visionary solution partner during the opening keynote presentation at the Business Applications Summit (BAS), held in Atlanta, GA on June 10-11, 2019. The groundbreaking demonstration combined Experlogix CPQ, Microsoft Dynamics 365 Sales and Microsoft Product Visualize, enabling a mixed reality customer experience for configuring a Malibu Boat. During the keynote, the new buying experience illustrated how a customer can interactively select configuration and styling options at their Malibu dealership, all while walking around and through a life size rendition of their custom boat in virtual space.

A recording of the Experlogix CPQ portion of the BAS keynote can be seen here. The full keynote can be viewed on the Microsoft Business Applications Summit website.

“We were honored to show how versatile Experlogix CPQ is in adapting to support Microsoft’s most revolutionary technology advancements,” said Christian Stepien, President, Experlogix. “Microsoft Product Visualize and Experlogix developers collaborated closely to integrate the two products and took a major step forward towards bringing this Mixed Reality CPQ solution to market.”

The Microsoft Business Applications Summit is Microsoft’s premier annual event for Microsoft Dynamics 365 customers. It brought more than 4,500 attendees together to learn about the latest Microsoft Business Applications solutions, including Microsoft Dynamics 365, Microsoft Power BI and Power Apps.

The combination of Experlogix CPQ and Dynamics 365 empowers sales reps to quickly configure complex product and service proposals with ease. Using Experlogix visualization capabilities, reps can see product configuration changes on the fly to identify the right selection of options to fit customer requests. Margin calculations, discount approvals and bill-of-materials are streamlined to accelerate quote-to-manufacture applications.

About Experlogix

Experlogix is a global leader in CPQ (Configure, Price, Quote) and document generation and automation solutions, with thousands of customers worldwide in a variety of industries. We elevate customer engagement, business growth and success through powerful and flexible technologies that simplify and accelerate complex processes, improve compliance and quality, and reduce dependence on technical resources. Experlogix – Simplifying the complex.

About Malibu Boats

Based in Loudon, Tennessee, Malibu Boats, Inc. is a leading designer, manufacturer and marketer of a diverse range of recreational powerboats, including performance sport, sterndrive and outboard boats. Malibu Boats Inc. is the commanding market leader in the performance sport boat category through its Malibu and Axis Wake Research boat brands, the leader in the 20’ – 40’ segment of the sterndrive boat category through its Cobalt brand and in a leading position in the offshore fishing boat market with its Pursuit brand. A pre-eminent innovator in the powerboat industry, Malibu Boats, Inc. designs products that appeal to an expanding range of recreational boaters, fisherman and water sports enthusiasts whose passion for boating is a key component of their active lifestyles. For more information, visit