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Cleanline Tasman 

Digital Commerce
Apparel and Uniform Management
PPE and Safety Equipment
Uniform Management System
New Zealand
Digital Commerce
Date: 2025-11-07
4 min read
Last updated: 2025-11-21
Cleanline Tasman - Uniform Management System

Cleanline Tasman Transforms PPE & Workwear Ordering


Cleanline Tasman is a trusted supplier of workwear, uniforms, PPE, and safety equipment across New Zealand. With decades of experience, the company has built a reputation for delivering high-quality products and exceptional service to businesses nationwide.

However, as customer expectations evolved towards digital convenience, Cleanline Tasman recognised the need to innovate. 

The company set out to disrupt the traditional PPE and workwear sector by introducing a world-class digital platform. Their vision was clear: create a customer portal that simplifies uniform management, integrated seamlessly with their HarmoniQ ERP system, and empowered businesses with self-service capabilities.

The Challenge

Cleanline Tasman faced several critical challenges in achieving this transformation: 

  • Delivering a world-class customer portal with uniform management and employee budget control. 
  • Providing real-time access to order and account data through HarmoniQ ERP integration. 
  • Translating the complex requirements of PPE and workwear ordering—including kits, budgets, and approval workflows—into a seamless digital experience. 
  • Enabling self-service online ordering for B2B customers, reducing reliance on manual processes. 

Consequently, these challenges required a solution that could combine ease of use, scalability, and compliance while, at the same time, maintaining the company’s commitment to quality and service.

The Solution

 To meet these objectives, Cleanline Tasman implemented a fully integrated eCommerce platform designed for the unique needs of PPE and uniform management. Key features included: 

  • HarmoniQ ERP Integration for real-time data accuracy, ensuring customers always have up-to-date order and account information. 
  • SmartPack functionality to manage kits, budgets, and approval processes effortlessly. 
  • Customisable product lists and predefined expenditure limits for employees, ensuring compliance and control. 
  • 24/7 access for customers to place orders anytime, anywhere, on any device. 

As a result, this solution not only streamlined operations but also, in addition, delivered a modern and intuitive experience that aligned with the expectations of today’s B2B buyers.

Implementation

The implementation process focused on collaboration and precision. Cleanline Tasman worked closely with technology partners to: 

  • Map out complex ordering workflows for PPE and uniforms. 
  • Configure HarmoniQ ERP integration for real-time synchronisation of inventory, pricing, and account data. 
  • Moreover, the team aimed to develop user-friendly interfaces for both administrators and employees. 
  • Test and refine SmartPack features to ensure seamless kit and budget management. 

As a result, the platform launched successfully, delivering immediate value to customers and internal teams. 

The Result

The impact of Cleanline Tasman’s digital transformation has been significant: 

  • Winning key new contracts thanks to an industry-leading digital platform. 
  • Driving repeat business through a superior eCommerce experience. 
  • Improving customer satisfaction with convenience and transparency. 
  • Reducing operational costs by eliminating manual data entry and administrative overhead. 
  • Providing 24/7 access for customers to manage orders anytime, anywhere, on any device. 
  • Enhancing control with predefined product lists, order frequency, and budget limits. 

Consequently, Cleanline Tasman has positioned itself as a digital leader in the PPE and workwear industry, setting a new standard for customer experience. 

Outcomes 

  • Enhanced Customer Experience – A modern, intuitive portal offering 24/7 access and self-service ordering. 
  • Operational Efficiency – Significant cost savings by eliminating manual data entry and reducing administrative workload. 
  • Real-Time Data Accuracy – HarmoniQ ERP integration ensures customers always have up-to-date order and account information. 
  • Improved Compliance & Control – Predefined product lists, order frequency, and budget limits for employees. 
  • Increased Customer Satisfaction – Faster, easier ordering processes leading to stronger client relationships. 
  • Higher Repeat Business – eCommerce platform driving loyalty and ongoing revenue growth. 
  • Competitive Advantage – Winning key new contracts by delivering an industry-leading digital solution. 

Benefits

  • Increased Customer Satisfaction and Loyalty: By introducing a world-class B2B eCommerce platform with self-service capabilities, Cleanline Tasman provided customers with 24/7 access to order and account information. This convenience and transparency significantly improved the customer experience, leading to stronger relationships and repeat business. 
  • Operational Efficiency and Cost Savings: The integration of HarmoniQ ERP with the eCommerce portal eliminated manual data entry and reduced administrative overhead. This automation not only saved time but also cut operational costs, allowing Cleanline Tasman to focus resources on growth and customer service. 
  • Competitive Advantage and New Business Wins: The digital transformation positioned Cleanline Tasman as an industry leader. Their innovative platform helped them secure key new contracts and differentiate from competitors, creating a sustainable advantage in the PPE and workwear market. 

Cleanline Tasman’s journey demonstrates the power of digital innovation in B2B commerce. By embracing technology and focusing on customer needs, they have not only streamlined operations but also created a competitive advantage that drives growth and customer loyalty. 

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