10 June 2011

Experlogix and Equip-Soft Enter Strategic Partnership to Expand Technology Offering for Equipment Distributors

Santa Barbara, CA, June 10, 2011 - Experlogix, Inc. and Equip-Soft will pair their expertise in Equipment Distribution and Manufacturing Configuration for the Microsoft Dynamics platform in ERP and CRM. The two organizations will combine technology and industry best-practices to offer heavy equipment dealers a complete front-to-back office business solution based on Microsoft Dynamics CRM and Dynamics NAV.

This technology match will empower sales reps to build complex equipment quotes and orders based on multiple options and item-specific business rules. The solutions combine to form a powerful quote and order automation system, increasing order volumes, improving accuracy and customer loyalty. By combining the dealer-specific enhancements that Equip-Soft provides to the Microsoft Dynamics stack of technologies, Equip-Soft helps increase dealer operational efficiencies. Whether to increase margins from part sales or to have full reporting on dead stock, Equip-Soft’s Dealer Management System helps equipment dealers with profitability.

Vice President of Equip-Soft, Grant Skinner states, “We are very excited to form this partnership. Experlogix is a great team and we really respect their innovative technology. Their technology enhances the development work we’ve been doing and our customers have validated that this is the type of pairing that distributor’s need.”

“Equip-Soft enjoys a tremendous industry reputation and we are delighted to align with their team and technology” adds Vice President of Experlogix, Jeff Holway. “We believe this partnership will provide current and future customers with a significant competitive advantage in their respective markets.”

ABOUT EQUIP-SOFT

Equip-Soft is a dealer management system focused on the unique needs of equipment dealers. By combining the dealer-specific enhancements that Equip-Soft provides to the Microsoft Dynamics stack of technologies, we are able to help increase dealers operational efficiencies. Whether to increase margins from Part sales or to have full reporting on dead stock, our Dealer Management System helps Equipment Dealers with profitability.

ABOUT EXPERLOGIX

Experlogix, founded in 1997, is a Microsoft managed product configurator ISV dedicated to providing fully integrated quote and order automation solutions for Microsoft Dynamics CRM and ERP. Available via the web or offline, Experlogix Configurators deliver the scalability and flexibility needed to handle virtually any complex quote and order requirement at a low total cost of ownership. More than 750 companies worldwide in a variety of industries rely on Experlogix, including Konica Minolta, Mitsubishi Caterpillar Forklift Europe, iBahn, Husky Injection Molding Systems, Hitachi Construction Machinery, AMX and FEI Company. For more information, visit www.experlogix.com.

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